Tips for improving your website search engine positions on Google

Search engine positioning can be simply put as thriving for better results on your website.  Web owners always look forward to their sites standing out from the rest especially in this day and age where cut throat competition exists.

There are thousands of similar websites co-existing and for one to be a cut above the rest, you have to employ tools that will improve on your site and attract as many visitors as is possible. First and foremost, your website has to be user friendly.  No one wants to struggle to find out what you are trying to sell them, try to read through a lot of mumble jumble or squint in a bid to scramble through it all.

The site has to be catchy and be able to be picked up easily by search engines.  Not only that but you should be at the top of the search engine results.  If your page appears at the bottom of the list then the work is cut out for you.  Go through it all and remove any extra spaces in the html code, have long strings of java script in external files.  Your presentation should be simple and easy to understand.

If you have tables in it they should not be too complex or detailed that it takes readers time trying to figure it out.  Alternatively, leave it to the professionals to do this for you.  That’s why they are there anyway. This is why I personally suggest their readers get a professionally designed seo friendly website, they were and are the future when it comes to business success online.

Site search engine positioning can also be achieved through use of backlinks, opt-in-lists and use of sitemaps.  Your pages should be properly referenced and ensure that they are actually included in the search engines.  You can also engage other writers and have them either write for you or you write for them good quality materials that are valuable to your visitors.

Also spend time on blogs and comment regularly to attract traffic.  Request to have your site linked to other web owners to increase visibility and note to include reference sources at the bottom of the articles as a way of directing the readers in search of more information to your site.  You should also endeavor to update information as times are ever changing so are the tastes and preferences of consumers.

To be on top of all others, you have to be abreast with what is new and have this captured in your website.

Other than just that, you need to choose the right keywords for search rankings as well as publish useful content that engages audience, speak loud on social sites as well as an seo strategy in place, link building when it comes to offsite seo, and it is always a great idea to hire a search engine optimisation company that actually offers budget yet powerful seo service.

Ways to Enrich Your Business Blog in 2015

When people visit your business blog, either to look for information or contribute to your blog; they expect to find informative information that will compel them to come back for more. When they come back, more and more people will join the blog and that will turn into increased traffic. Isn’t that the objective of every blogger? More traffic means more business and you will be successful.  But how do you ensure that in 2015 you will even have more people coming to your business blog? Here are a few tips:

Quality content –People want to read about quality, informative information. The information has to be credible enough and should not create any small amount of doubt about its content; if that happens then you would be doomed to fail. Research the information properly, authenticate the information and quote all the sources that you got the information from. The content you provide should also be useful to the readers; it should be able to let the readers acquire some knowledge out of it and make informed decisions afterwards.

Building the links within the posts – Try as much as possible to link your blog posts to external links so that the readers can access more information that you cannot put all on your posts. For example you can have a Wikipedia link embedded on your post that directs your readers to particular information on Wikipedia pages. But make sure the external link is providing trustworthy information.

Use creative titles, Videos and Images – The titles you use can compel people to stay longer on your blog post.  They should be creative enough that will make the reader want to read the content. E.g. titles like “8 ways to…” “How to…” ‘’best of…” etc. you can also embed either your own videos giving more insight into the blog or use video sites like “You tube” to have your readers have a visual understanding of what your content is all about. Images can also play a big role in entertaining your readers.

Your posts should be focused – The content you provide should be focused and relevant to the blog. Do not give outdated information. Make sure whatever information you are giving are relevant and current otherwise your readers would go to look for relevant information elsewhere.

Think like a prospective reader or visitor to your website – For you to understand how your reader will react to the blog post, you need to think like them first before posting the information.

With these tips in blogging, you will have a successful 2015 in business.

Draw Pictures Ltd are an SEO Agency based in London helping businesses succeed online, they specialise in digital, internet, search engine and online marketing and optimisation and are helping businesses of all sizes get the best out of their seo and link building expertise, online blogging as well as next level online marketing

Content is really a king

When you have a website, the force behind people visiting it is the content. You might have it high on Search Engine Optimizations and appear first on rankings, but if the content does not compel people to come back or they don’t get what they want, then it’s going to fail.

Whether you are the one who comes up with the content or you hire someone to write the content, it has there to be there.  It has to be compelling, interesting, engaging and targeted to a particular audience of your choice. Different people are always attracted to different kind of information.  What a young man will be looking for in the internet might be different from what an adult will be looking for. The content could even be different for gender.

What men prefer reading or searching on the internet might be different from what women search. So when you are creating content it has to target a specific interest group whether gender based, demographic or age based.

The main aim of quality content is to turn visitors into customers. When you have quality and informative content, the people who visit your site will come back and the traffic will increase as many people continue to visit your site.

But how do these people discover your site? They will search for specific keywords which search engines like Google use to analyze page rankings. That brings us to another point;

Keywords. What is the recommended keyword density for your site to be easily discoverable? Putting too much keywords will end up with your site labeled as a ‘’spam”.

Generally a keyword density of 3-7% will work okay with many search engines. Place your keywords in the beginning of your page and closely together for better results. It will also be an exercise in futility if you have many keywords and less content. At the end of the day it is not the search engine that will convert visitors into customers but your content.

Another aspect that affects page ranking is link building. It is one of the most important processes in search engine optimization.  The more your website is linked to other pages, the higher your page will appear on top of search engines. But that is not enough; the content has to be attractive enough for your page to be able to relate to others.  When linking your pages, make use of the available article directories to post your content.

Draw Pictures Ltd are an SEO and link building agency in London offering seo friendly content writing, product descriptions, web page content and article and press release writing service, their contnet writers actually write useful, well researched content – that sells online!

How Social Media Marketing Helps Your Business?

Keeping up with the latest in Social Media Marketing is never easy. Everyday, there are new ways, new challenges and even new business competitors. But if you are going to utilize social media as a tool for marketing, make sure that you are doing it right. Otherwise, you might end up annoying people with over optimization and lose profit or worse, even get banned by search engines.

If you are a beginner applying internet marketing strategies, using social media, it might be the best option to hire a SEO Company that specializes in strengthening your online presence without violating any of the guidelines set by search engines like Yahoo and Google.

1. Social networking sites are visited by over Millions web users daily. This is enough reason to use social media to promote your business and seek the targeted audience.

2. From the term itself, “social”, social media marketing builds relationships in a social networking environment. And with these connections and related that are made, the greater the chance that you are able to bring your online business to its maximum potential. Networking sites serve as a platform to communicate with users, and with the use of marketing tools, you will be able to convey what your product and services is all about, you’ll determine the user’s perception, and plan your next plan of adjustments or improvements.

3. In social media marketing, you do not have to spend a lot to obtain great results. Like in any kind of business, investments should be made to improve the industry status. Creating social networking sites are free but if you want to elevate the seo techniques, hiring a SEO Company is the best option.

4. By utilizing social media strategies, along with other seo methods, you can create high website traffic. You can either generate traffic through obtaining direct visitors or web browsers from social networking websites or generate traffic when the link leading to your site is clicked from a different site. Establishing the reputation of your business and improving your popularity are obtained by creating site traffic.

5. Content is one of the most important tools in online marketing and if your website content contains relevant, original and useful information, you are going to gain loyal visitors and customers.

SEO For The Top 3 Search Engines

Building a site or blog and hosting it online just like that might not do much for your business or social life. If have posted information on your blog, you most definitely want people to access and read it. The only way through which they can get this information is through the use of search engines such as Google, Yahoo and MSN.

It is therefore vital for your site or blog to rank highly on these search tools. In that case therefore, you should make good use of SEO on your site to achieve this benefit. The role of the search engines is to offer the searcher with the information they need.

Let us look at how SEO strategies work for Microsoft Network (MSN)

For the case of SEO for MSN, the site has to be structured in such a manner that it has one distinct theme throughout.  There need also be a variety of inbound links.  The good thing with SEO optimization for MSN today is because MSN is made in such a way that it can credit many inbound links in a shorter period of time.  This therefore means that sites can be ranked highly with much ease with the use of this search tool.

In order to tank best on MSN, you need to create site that is solid sized. If you have a site that is created uniformly, your content is more likely to rank highly.

Search engine optimization for Yahoo

In the first case, just after its inception, yahoo used to operate more or less in the same manner as MSN. However, web use experts say that they are now leaning more towards how Google operates.  In order for your site to rank highly on Yahoo;

• It has to be solid-sized.

• You need to also provide the users with unique content.

• You site also needs to have the right number of links

Even though pagerank is a Google utility, Yahoo also makes use of a page valuing factor.  Even though Yahoo is now putting emphasis on linking. This is however different from the way Google operates.  In order to rank best on the Yahoo platform, you need to make sure that your site is well optimized.

SEO for Google

Most of the searches that are being run on the internet today are performed using the Google tool.  If you are building your site or blog, you need to make sure that you are using SEO best practices.  These practices include; • Unique content

• A large number of incoming links

• A good amount of content

Draw Pictures Ltd are a search engine optimisation agency based in Wimbledon London, ofering search optimisation and marketing service for Google, Yahoo and even Bing, Miva, Baidu and the rest of the search engines! Get the best out of your seo campaign today! Seapk to their SEO Consultants for free and if you need seo service, get it at affordable prices.