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Is slow and steady seo and link building the way forward?

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When it comes to SEO (search engine optimisation) and link building, there is a constant debate as to whether slow and steady or fast and furious is the best approach. As the saying famously goes, ‘slow and steady wins the race’.

This will always be the case with SEO and link building, because this is the best way to build quality sites and links rather than sacrificing this in favour of sheer quantity. Here are just a few of the main reasons why slow and steady is the way forward for quality SEO and link building services:

Google Penalises Speed

Due to the not so ethical SEO and link building strategy used not so long ago, and unfortunately still used today, by marketers involving implementing thousands of poor quality backlinks in an attempt to speedily increase website search engine rankings, Google are now wary of speedy growth in links. And rightly so.

Due to this, it is advisable to focus on not the quantity of links but the quality, and try to increase your number of links by no more than around 5% or 10% month to month.

Your competitors may have 100,000 links and you may only have 2,000, but don’t be tempted to hurry to catch up. Chances are most of their links will not be quality anyway.

For example, if my competition on average has over 100,000 links when I only have 1000, my first instinct maybe to build links really fast and catch up. In an ideally world, that would work, but it isn’t the case with Google.

Quality over Quantity

Aiming to have a specific number of links on a website will no longer help. As mentioned before, quantity and speed are two things Google are no longer happy about and are cracking down on sites with these attributes.

Ethical link building and quality content is the way forward for SEO. It isn’t about the number of keywords or links anymore. It’s about the quality of the links built and how well written the wording on the site is, so the best aim to have is to ensure all links and content are relevant and of a high quality rather than in high quantities.

A Link a Day Keeps Google at Bay

The best advice anyone has ever given me regarding SEO and link building services? Aim to add one high quality link per day, no more, no less. This will give you a small and realistic goal to work towards, and your rankings will improve far faster than if you added 50 poor quality links in one day.

Home » Slow Link Building

Why avoid aggressive link popularity building practices?

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Website is one of the best weapons a business owner can have in order to survive the tough competition in this modern period. Almost every business now comes with a website because in this new world that lives with the modern technology, a site is a must-have. You would be too left behind if your business does not have one yet for you may not be able to maximize the benefits of the site that you can obtain. Having your own website enable you to promote you business easier by marketing in the internet all the products and services your business offers.

Your website needs to be appealing to visitors. However, your site may be of no use if you would not be able to make it visible to searchers. Visitors would bring you the profit so it is your duty to make your website be visible. You must do your best to stay on top of search engine page rankings. You must opt for Google search engine optimization for your site to get on the top and to succeed in business. However, there are things that you need to keep in mind in doing the SEO.

Doing SEO for your site needs a lot of effort and persistence and even patience. You must have knowledge in SEO, even though you hire an SEO expert. In doing SEO, bear in mind that you are a professional business owner, so you must have ethic on everything you do.

Being an ethical business owner means you have to do your best for your business, but all should be in the right way. Avoid aggressive link popularity building practices in doing SEO for your site. Some say that aggressive link building is the best search engine optimization. Do not agree on that because when you do SEO aggressively and in foul manners, Google and other search engines will definitely ban your site.

Building links aggressively often violates Google and other search engines’ guidelines. The process in aggressive link building includes aggressive submissions on web resources and using duplicate content with tweaks, for the websites to improve traffic, thus increasing the rank of the website. These websites focus mainly on the quantity of contents rather than their quality, which sometimes are unhelpful to searchers. Aggressive link building may also include creating links in an “illegal” way.

These aggressive and unethical manners of building links are mostly the ones that are affected by the Google Panda and Penguin. You don’t want your site to be banned, right? You must do your SEO in a right, slowly but steady way. SEO is long run process, but waiting for your success in that longer would be safer than being banned.

If you are unsure on how to build quality backlinks to your wesite in order to improve your website traffic, search rankings and ROI, then you should hire a SEO Company that has at least few years experience doing good seo.