Is Google Broke? Google’s February 2016 Search Algorithms Update

It’s been very crazy new year so far when it comes to Google search and the way Google is responding to most search queries, I am of an opinion that Google’s been broke, I can very clearly see Google’s returning erroneous search results to most queries and weird websites ranking on the entire Google’s first page and even the same URL taking half of the space on next page

As in my previous post I have shared my opinion with all my readers and was the first one in the UK to report Google’s search update in the very beginning of January, I am seeing a very crazy response to my search queries, okay I can be wrong but I am not wrong

“Discount furniture” was returning search results from website directories and hardly showing a website link on google.co.in, on Google UK, Google have been returning weird results for “SEO UK” and that too of websites that are abusing the wiki and whose website backlinks are all “no follow”

The website which have been ranking for most “seo related queries” is a brand new domain, getting all its links from duplicate press release URLs, weird wiki links and abusing several other sites on the internet with weird content published on each resource

The whole world is saying, It is a Google update, I know Google is making number of changes in their Algorithms, I know and I remained the first person on the internet that has reported this Google January 2016 update, and even the February 2016 Search update by Google

I have a very strong opinion that during the Google algorithm changes were being made, they have suffered a worth amount of technical difficulties and were hard to correct things until now, but I can be wrong too, I will like to think Google’s been broke from end December 27th of December 2015 and they are doing everything to make things work “Problems happen everywhere” I will also like to think, Google wanted to push an update by 1st January 2016

There is a lot we can talk about at the moment and make guesses, the situation is not very much clear especially on Google UK, weird activity have been seen on google.com.au and google.co.in, however google.com (Google America) seems to be all fine as well as most other Google domains

In my own opinion, Google is more localising their search which they always planned and give reward to those which have responsive websites, a trustworthy backlinks profile in place, great seo copy written for website visitors as well as great social media marketing profile and buzz there and relevance are the utmost factors of Google search in 2016

If you are seriously looking forward to rank your business on Google and want to establish long lasting search engine rankings, then you need to work on the old theory, good link building profile, local trust (local business establishment), positive reviews, good products and pricing as well as responsive websites and newsworthy content

Google would not penalise you until unless they have a strong reason to believe that you are manipulating their search results by establishing a good link building profile by using the tricks Google do not allow, be straightforward, do good work and you are safe!

Hire a good SEO Company if you are too busy doing other stuff you specialise at and leave your content creation, seo and backlinks profile and social media to the experts that can do better and with ethics and guidelines in mind

I will write again when I have more to share, hopefully soon, let’s all hope, this Google update only hurts which deserve a penalty and not those which have always done a good seo job

How to achieve top search engine rankings quickly and for free

Yes, there are ways to beat the system and get fast and free high search rankings, through growing low quality links fast and furiously. Through doing this however you would not be practicing ethical SEO, something Google frowns upon, and is not cracking down hard on.

So although it can be done, there are great risks and it isn’t necessarily worth it, as if you get caught by Google the penalties are severe.

If you want to climb the Google ladder and get high search rankings in a slow and steady but ethical way, a way that wins Google’s trust and has ample benefits in the long run, here is how its done:

Quality Link Building

Whereas the unethical SEO way goes down the route of quantity and sacrifices quality, the ethical SEO way does the complete opposite.

Google rewards link building, but people took that the wrong way and for over a decade decided to build thousands of links, regardless of quality, thinking that was what would help them soar to the top SERP (search engine ranking page) and fast.

However what Google actually meant was link building is good when the links are quality, and actually bring something of use to the site.

A link to a badly written article that is purely there for the links is a low quality link.

A link to a well written article on a reputable site that is relevant to the website its linked to is a high quality link. Just having one of these high quality links will get you further with Google than 100 of these low quality links.

Try to aim to build one new quality link a day, and you will be well on your way to the top page of Google in no time!

Content Marketing

Another thing Google praises is content, but again it needs to be of high quality and purposeful. If content is badly written and over optimised, and quite obviously just there for SEO purposes then it will no longer be considered by Google’s search algorithms.

If however the content is useful and interesting, relevant and weighted properly with the right keywords, it will get you far.

Ensure you are posting this content on quality website(s), but beware that the sites are reputable; as if they have a bad reputation with Google they could damage yours.

Social Media Marketing

Social media now also has a good impact on your SEO. Posting regular links to relevant content on social media channels, as well as engaging with your audience will improve your reputation with Google and help you build more links.

So it may take longer than fast and furious link building, but overall slow and steady will always win the race, so get ahead with ethical SEO and watch your website climb the Google ladder.

Businesses screaming over Google rankings drop, many go partying

Half of UK businesses have seen a massive decrease in traffic and search engine rankings in January 2016. Small businesses are most affected as after very quiet Xmas and New Year none was expecting this sudden change in Google rankings and search traffic

And it’s not just the small businesses; even blue chip companies are seeing a mass decrease in traffic and search engine positions since the first week of January but at the same time many businesses are seeing a mass increase in rankings from nowhere to Google’s first page or literally much higher where they were before New Year evening

There are many individuals and companies thinking, the search rankings were only dropped in UK, well no that is not true – individuals and companies have been affected around the world because of this sudden change and yes it is not the UK alone

Most people are asking on Twitter, Facebook and Google+ if there have been yet another Google update and chances are there is a Google update but Google denying (as thousands have read “Barry’s Statement on SE Round Table”

So where do businesses stand today? If there was no update then why this sudden change and especially for those that have been doing good work for ages?

The position is still very unclear and it is very confusing, all tech-guys are still looking in to it without any success so far, Many might have not noticed another thing that “Many websites that have been regularly and very quickly crawled are taking longer to be crawled” If you have not noticed that – I have noticed that and I can see very strong signals of a Google update or a refresh in place

But what it is and what is the solution to get your website back on its actual rankings? To be very honest it is very hard to say at this point of time but if you or your seo agency has been doing good ethical seo work there is nothing to worry about

As they say – There is always a solution, the best thing to do at this very time is to wait and watch and let’s hope you see your website where it was, if it’s not the case, all the seo experts and social media guys will find a solution (Google has not said a word until now) but there are chances there will be an official statement from Google side soon (This is my own opinion).

Because of this sudden change in rankings decrease and increase has pointed loads of traffic towards Bing, Yahoo, AOL and AltaVista – leading names in internet marketing industry are talking about focusing on Yahoo and Bing in 2016 for your online marketing needs to find a way – Everyone knows it is not a very good solution towards the main problem but sure this will mean businesses at least getting something out of their online marketing spends

You can hardly ignore Google (as the most genius and widely used search engine) but how much business you are losing from online because of your website rankings decrease is the main question here and why is your business being hurt, having done a single thing which would affect your rankings?

What do you plan to get this sorted out and rank back in Google where you were or higher? Other’s might not have a solution or might be still looking for possibilities or plan to implement something but we have a game plan!

Yet another Google Update underway in January 2016?

Have you lost your website rankings between 14th of January 2016 and 17th of January 2016? You were ranking really well and you do not see your website or see a massive drop in Google rankings at the moment and you were seen a massive decrease since this morning today? Well, then you are not alone!

There has been a lot happening in Google search results since 14th of January 2016 and finally it has hit many companies on 17th of January 2016 i.e. today. It is really hard to tell where it is Google Panda or even Penguin related changes at this very stage

I have seen a massive debate on Twitter, Facebook and in Google+ in general people nearly screaming about their Google rankings and I have personally analysed their websites and I must admit there was nothing to disturb the rankings (other than an update) and no its not a Google dance (the old term used by old fellows)

I can smell the changes made by Google in their algorithms which we are hard to talk about at this stage, even I have personally performed the automated checks to find out any records available on any news out there or anything said by Google employees or normal audience in General but there were no signs of Google update in any recent times

Many England top companies are not seeing their rankings, so if you are asking why your website have lost its rankings and what you should do, the suggestion is wait for few days and I am sure there is a story to tell about this and what to do in order to repair your rankings

On the other hand, many people that have been very active on Twitter, Facebook, Google+ and YouTube and so on as well as having old domains, doing good working and in to good seo practises, there is nothing to worry about

It could be a slight Google’s update which may show your results back on their search engine result pages (serps) and in most cases even higher but if your website marketing or optimise in general was being handled by bad seo guys, chances are – you have a long way to go to repair your negative seo or online reputation this time as Google is very serious about it

I will keep you guys posted, I am keeping every eye on the most recent updates by Google, news and even Twitter and media channels and I will get back to you guys as soon as I receive a solid proof of that

Ethical and effective seo does not still cost much in 2016

I must admit that an SEO Company can play a good and bad role in business success. We have been asked by a Helicopter Hire Company in Cardiff, Wales to send a quote for seo services. Website was amazing and have been done by their in-house web designers and web developers, seo copywriting on the website has been done with audience (and not search engine’s in mind) which I liked the most

Website had all to rank really well on Google, Dmoz listing, Alexa, Yahoo Directory and HotBot and other top directories listings were there, website had a page rank 8 previously and I understand why

The blog was there, presence on social circles and very rich keywords (and easy to remember usernames) for social platforms which were helping in traffic from search engines (organic traffic), I must say they are the innocent people on Planet earth (but again every customer is an innocent customer and you have to provide them information in a simple manner they can understand)

We gone through the ins and outs and submitted a quote, realistic time frame and the time frame we needed to overcome the negative seo that has been done by someone (working on this website)

Their owner has sent me an email “Unbelievable” and I was literally very confused thinking we might have quoted way more than they were expecting. I arranged a call-back later in the day and found, they were paying 80 times more for bad seo than for good SEO (That we said we will do)

She has asked for our own rankings and we were happy to disclose with our own rankings on google.co.uk, plus the rankings we have achieved for companies from Europe from same niche (Hire Business)

But our pricing was still kind of a big question on her mind?

She has asked me to come down and visit her in office over the weekend, we had lunch in Cardiff, which was great – Thank you for that “Sarah” and then I have explained how we calculate the prices, what needs to be done and so on. She told me how happy she was to meet me as everyone else they have called (English SEO Companies) were sending “Unbelievable Prices” – Tens and thousands of pounds for nothing

In order to help her more, I have given her our customers list (the one’s that do not sign NDA (Non Disclosure Agreement and are happy to share their details), mostly small and mid-sized businesses, this list has the person name, email, phone and address and the best time to reach

I knew she was more than happy to go ahead and use our seo services, as suggested, she has called couple of our customers based in Cardiff, Wales, Edinburgh Scotland as well as in Brighton and other cities and she was surprised she said that everyone had good words for the seo work we do and especially for the price we quote!

She has happily opted to our seo services and the campaign and the keywords we agreed together have been delivered in 4 months time (One of the most competitive in the UK)

You should actually read this if you are planning to hire a search engine optimisation service

12 key questions to ask your prospective Search Engine Optimisation Company

But that is not all.

Ask what are their website rankings, on what keywords, then do the keyword research using Google keyword suggestion tool, also known as (Keyword Tool), find out the competition and number of local searches are there for those keywords and you would be easily measuring the success (Ranking on keywords is one thing, ranking on keywords that help bring Return on investment is quite another).

For example, we rank on below positions on google.co.uk (Seo related keywords only)

Keywords                   Rank               

SEO UK                        #2

SEO                              #9

SEO Companies           #3

SEO Company             #6

SEO Experts                 #5

SEO Service                 #9

SEO Services               #10

Link Building                 #6

UK One Way Links       #6

This is a good start for a less than 9 months old website, No? This website of Draw Pictures Ltd represent UK business alone, we have customers working with us for years and some are working for longer than 5 years, we are proud to be a 12 years old search engine optimisation company that goes beyond in helping your business be found – We are always able to help and we know what exactly will work for your business!

If you are looking for true seo specialists, simply give us a call on our free phone:

From UK:         07375 320305

From Abroad:  +44 (0)7375 320305

Via Email:         sales@drawpictures.co.uk

We are on YouTube. Why not watch our video on SEO which has been recently uploaded?

Let us help your business get the top search engine rankings and business enquires, online sales increase and reputation it deserves!

Power to you and your business!

Do you know how search engines work?

Search engines are not engines that are seen. They are simply tools that give us access to the information that are stored in websites in a very simple and immediate way.

How these things work is what we are looking at.

When you design a website, you either design the contents in form of articles that can be optimized and viewed freely through these engines by the use of the numerous search engine optimized contents.

But this is not all. Some may also use the ads that direct people to your website to see what you offer. The simple truth is that when you design your contents with these engines stuff, they become open to all the search engines that have access to them.

How the search engines works is that those basic elements that are used for rankings which include the tags you gave to your website in form of bold keywords, pictures and other things like the titles are noted by the search engines as your website is accessible to them.

Whenever any client then comes searching the web with these keywords you have used in the design of your website, the search engine pops up and brings about that content to the researcher. With this, your website and the information in it are accessed by the visitor.

These search machines are just meant for this purpose just like Google which pops up information when demanded. After the design of your website and you want to make use of the engines, you have to submit it to the search machines like Google etc with some instructions, only for them to show these to people who make searches with your keywords.

The process of showing these becomes problematic due to the fact that there are lots of websites who have the same information and are willing to sell through Google. Here, then the rudiments of the development of good SEO contents comes to the foreplay.

The engines can be said to be websites that are simply in the job of selling other people websites. They do not normally have information on their own.

They only show information from websites submitted to it by individuals. The design of contents to be search engine friendly involves specific usage of some effects in the title, headings, bold texts or keywords, bulleted lists and even links.